In-House with Fernson Brewing
Resources In-House with Fernson Brewing How In-House Designers can Evolve a Brand One of our earlier brewery branding projects was Fernson Brewing out of Sioux Falls, South Dakota. And the story we...
View ArticleRefreshing Tinker Coffee’s Brand
Stories Refreshing Tinker Coffee’s Brand Scaling an Artisan Coffee Brand, Book Recommendations + Cold Brew World Domination? I love working directly with company founders, especially when they’re...
View ArticleRefreshing BitterRoot Brewing’s Brand
Stories Refreshing BitterRoot Brewing’s Brand Honoring the past while thinking about the future We’ve been fortunate to partner with several legacy (20+ year old) breweries over our last 12 years of...
View ArticleTalking Shop with KettleHouse Brewing
Stories Talking Shop with KettleHouse Brewing What does business look like a few years after their rebrand KettleHouse Brewing is a Montana staple. And we didn’t realize just how popular the brewery...
View ArticleIn-House with Sierra Nevada
Resources In-house with Sierra Nevada How one of America’s oldest craft breweries stays relevant Say it with me — Sierra Nevada Pale Ale. This beer, and brewery, are so iconic that they hardly need...
View ArticleIn-house with CANarchy
Resources In-house with CANarchy Marketing vs. Sales and High Impact Point of Sales Tools CANarchy Craft Brewery Collective is a rollup of six unique breweries under one corporate umbrella. These...
View ArticleHow to Sell More Beer on Drizly
Resources How to Sell More Beer on Drizly Portfolio Management and Best Practices to Increase Beer Sales on the “Fourth Tier” Direct-to-Consumer eCommerce alcohol sales has been a growing trend for...
View ArticleRefreshing Henderson Brewing’s Brand
Stories Refreshing the Henderson Brewing Brand Brand Evolution for one of Toronto’s Most Popular Breweries Henderson Brewing is one of Toronto’s most popular breweries (and one of the fastest growing...
View ArticleTalking Shop with Against the Grain Brewing
Resources Talking Shop with Against the Grain Brewing Knowing your audience, trusting your gut and giving your community what it wants Against the Grain (AtG) has some of the most immediately...
View ArticleBuilding a Lifestyle Beer Brand with Montucky Cold Snacks
Resources Building a Lifestyle Beer Brand with Montucky Cold Snacks What makes something a “lifestyle” brand? What is a lifestyle brand? Does it have to be aspirational, or can it be more utilitarian?...
View ArticleHow to Price your Beer and Build Your Brewery’s Portfolio with Bump Williams...
Resources How to Price your Beer and Build Your Portfolio with Bump Williams Consulting Beer Pricing and Industry Trends with Bump Williams Consulting If I told you I had a 12oz bottle of beer for...
View ArticleIn-House with Surly Brewing
Resources In-House with Surly Brewing Variety Packs, Small Batch Programs & Sub-Brand Development Minnesota’s Surly Brewing is one of the largest craft breweries in the United States. Their growth...
View Article2022 Beer Branding Trends
Resources 2022 Beer Branding Trends Brand Architecture, Beyond Beer and Reinvention — Exploring an Industry in Flux Hello and welcome to CODO Design’s annual craft beer branding trends review—2022...
View ArticleLessons Learned from 20 years of Selling Beer
Resources Lessons Learned from 20 years of Selling Beer A Masterclass in Beer Sales Beer sales is an interesting field. Depending on who you ask, it can be a complete slog full of windshield time,...
View ArticleWhen a Lawyer Opens a Brewery
Resources When a Lawyer Opens a Brewery Important Intellectual Property Advice For New Breweries Trademarking and Intellectual Property (IP) continues to be a blindspot for many new breweries. And...
View ArticleDemystifying the Beverage Co-packing Process
Resources Demystifying the Beverage Co-packing Process How to find the right partner, develop a superb product and go-to-market leanly CODO has worked with dozens of startup beverage companies who...
View ArticleHow to Produce 100k+ Barrels of Cider with Schilling Hard Cider
Resources How to Produce 100k+ Barrels of Cider with Schilling Hard Cider Developing multiple brands, “Drafting” into new markets and imperial ciders? We’ve followed the hard cider category for more...
View ArticleWhat’s up with Australian Craft Beer?
Resources What’s up with Australian Craft Beer? All things Aussie beer with Matt Kirkegaard of Australian Brew News One of my favorite parts of working on international beer branding projects is...
View ArticleIn-house with Toppling Goliath Brewing
Resources In-house with Toppling Goliath Brewing Beer, Flyover Country & Dinosaurs Beer industry hype has historically piled up in specific areas—California, Vermont, Michigan, Austin, Portland....
View ArticleTalking Shop with Upland Brewing
Resources Talking Shop with Upland Brewing Brand building, doubling down on tap room experiences + reviving a legacy IP beer brand Upland Brewing is an OG Indiana craft brewery. Some of my earliest...
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